Tim Horton’s says thanks to its customers with their newly launched Tims Rewards Loyalty Program by giving back to loyal customers. It starts TODAY!

Get a free coffee, tea, or baked good after seven visits! The number “seven” could have something to do with the legendary NHL player’s jersey number.

It looks like a great marketing plan to win back coffee lovers and it could make Tim Hortons the number one place to get your caffeine kick.

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Starting today, you get a free hot coffee or tea or a baked good after your seventh visit to a Tim Hortons. And that’s any size beverage, in case you’re wondering.

You can get your reusable loyalty card at any eligible Tim Hortons restaurant, or just download Tims Rewards to your digital wallet on your smartphone.

You could also simply update the existing Tim Hortons mobile app, too.

And if you hurry, you will also receive a free reward once you make your first purchase that’s over $1.50.

Get more information from their website.

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